Bruno Panzani

Next level AI videos reality is getting blurred 

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It still amazes me how a book has the power to transport our ideas far beyond the reach of our voices. I wrote Why Fonts Matter because the book I wanted to read didn’t exist. It documents the first couple of years of my experiments with type and perception. It’s filled with activities designed to to inspire readers to get curious and try out their own experiments. My dream was to inspire experiments by different audiences with different experiences and ways of seeing the world to mine. Love this tasty project by Mariadomenica Scibilia, thank you for sharing it with me 👏🏻 🍕 🔡 Pizza is an inexhaustible font of taste 🔍 During my research for the thesis project "Beyond the Page," I explored the world of expressive typography. Inspired by Sarah Hyndman’s work, I developed a test entitled "What pizza is it?" to investigate how typefaces influence perception, using pizza as an object of cultural study. 🍕

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Between saying and doing... A few days ago, as part of the promotion of modern art in Napoli (#ContemporaryArt, #ModernArt), the creation "Tu si' na cosa grande" by the artist and designer Gaetano Pesce, who recently passed away, was installed. The work immediately aroused hilarity among the public, some amused and some indignant at how it appeared to the eye. Certainly not in the artist's will; the work seems to be a phallic shape, but looking at the model, this was not the intention. I leave two links where you can see the model and the final result; I leave comments. This made me think about how much the prototyping process, especially in #PackagingDesign, is the key to obtaining an effective result without strange mistakes. #ArtAndDesign #GaetanoPesce #ArtPromotion #ArtCritique #DesignThinking #Prototyping #CreativeProcess #NaplesArt #DesignMistakes Unfortunately, I only found articles in Italian. https://lnkd.in/e2kwyTHk https://lnkd.in/e5a_D8Zq

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buycycle. 2 things that really really annoy me about your IT adv: 1) The actor (he's an actor) is saying "La bici verrá ritirata direttamente da me" (the bike will be picked up directly by me) which is obviously a lie. 2) The actor has an evident german accent. Does a german accent seem more trustworthy or what? What was the thinking behind? https://lnkd.in/ez-fbsGv

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Brushing Up Episode 13 dives deep into the world of animation with the talented Giulia Martinelli (@giulia_martinelli_x)! We explore her creative journey, Procreate Dreams, and much more. ✨ Join us to gain valuable insights for animators and illustrators alike! #BrushingUp #Podcast #Animation #Procreate #GuestInterview Link to the episode in the comments below!

What would any business be like without marketing and communication?

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📆 We're super excited to announce our next NYC #ArtificialIntelligence Meetup, featuring the one and only Jacopo Tagliabue! 🔥 On Monday, April 29th from 6-8PM join Jacopo live in NYC as he presents: "#GenAI over data lakes: Building reliable data pipelines in an ever-changing world" 👉 Register for free before we fill up! Attendance is capped and a valid ID will be required at entry. #MLOps #LLMOps #GenerativeAI #AI

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Read this interesting article. It’s in Italian but easy to translate with today tools. Interesting prospective of wine investment. Not only major Domain, Chateau, House or Wineries. Look deep. Many alternative asset class are experiencing something similar. There are always good opportunities

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Finally, we can share this tiny project Fabio Carretti and I cooked during these months. The new folio of Davide Baratta, one of the founders of Unlearn Studio, is finally online and ready to be voted on awwwards. Take a look and give us some love 🤓 Awwwards: https://lnkd.in/dET4GJdp Live site: https://lnkd.in/gNR5-5M Tech stack we used: - Astro - Storyblok - Cloudflare - Lenis - PiecesJs by Quentin Hocdé - GSAP - TaxiJS by Unseen Studio® - Nanostores - PixiJS #creativedev #creativecoding #animation #portfolio

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What Does It Really Take to Build a Unicorn? 🦄🚀 I recently stumbled upon the Chapeau Media podcast (thanks to Marcello Ascani 🙌), and I’m officially hooked. This isn’t your typical “success story” podcast. Hosted by Filippo Carabelli, Giacomo Luppi, Pietro Santini, and Simone Roccoli, Chapeau is all about pulling back the curtain on Italy’s top #entrepreneurs. It’s about the real stories — the highs, the lows, the failures, and most importantly, the actionable #lessons you can apply today. One episode that really hit home featured Alberto Dalmasso, the visionary founder of Satispay. His journey from startup to unicorn is a masterclass in resilience, strategy, and purpose. Why is it so powerful? Alberto raised €500M in Italy (crazy, right? 💸), but for him, #fundraising isn’t the end goal. Instead, he’s focused on creating real impact through philanthropic projects, building loyalty, and leaving a legacy that goes beyond just business success. 🌟 Top Takeaways from Alberto on #Chapeau 1️⃣ #Starting Is Messy, but Magic Lives There 💥 Alberto doesn’t sugarcoat it: the early days were tough. Sleepless nights, doubts, and constant fear of failure. His advice? Lean in. Resilience is what turns chaos into opportunity. 2️⃣ #Money Is a Tool, Not the Prize 💰 Raising capital feels like a huge win, but here's the kicker: it’s not about how much you raise — it’s about what you build with it. Solve problems, not just chase the hype or headlines. 3️⃣ #StockOptions: Shared Success > Solo Wins ✨ At Satispay, 15 employees became millionaires. Why? Alberto intentionally structured success to benefit everyone, creating a culture of ownership and loyalty. When the team wins, everyone wins. 4️⃣ #Pivot When You Must, Stay True When You Can 🔄 The art of knowing when to adapt and when to stay grounded in your vision is crucial. Alberto nails this balance perfectly, showing that adaptability and conviction are both vital for long-term success. 5️⃣ Even #Unicorns Need to Keep Evolving 🦄 Reaching unicorn status isn’t the finish line — it’s just the beginning. Satispay continues to innovate, launching new ventures (like meal vouchers) and staying true to their mission. No matter where you are in your journey, keep pushing forward. Innovation never stops. 🎧 https://lnkd.in/g_cHcw2h

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Who are the best branding/marketing people you know? 🤔 Here are a few experts who come to mind: Aapo Bovellan Alessandro Carnicella Nicola Di Francesco I'm thinking of putting together a world-class branding team to apply together for a €1.5M Puglia tender. Would love to hear your suggestions about your favorite branding experts and stars! 🌟 - - - P.s. I'm on holidays but having left Puglia in 1999 and been back in 2017 I was away for almost 20 years So I've been seeing how we evolved from the old Bari airport to the new one From the lack of branding to #weareinPuglia which I always thought should have been #visitPuglia since that's what 99% of the people would search for And being able to rank and capture Audience who's searching for another country while writing VisitPiemonte for instance 😜 Nice region to take audience from haha Carnicella you will need to wear your Pugliese origins hat 😄 - - - Get Free Forever accounts for all our software 1) [Calendbook.com](https://lnkd.in/dEmUyTAK) to share your availability via links and get booked and even paid via Stripe.com (even for free users) 2) [ShareDocView.com](https://sharedocview.com) to get email leads and analytics sharing documents via links ...with [https://lnkd.in/d9mPUw9g) you can even add your own brand and domain to all docs 3) [Salesforza.com](https://salesforza.com) to send mail merges via Gmail & leverage Google Sheets as a CRM (no need to import/export CSV files) 4) [OneTouchPaste.com](https://onetouchpaste.com) a keyboard for iOS (iPhone & iPad) to easily save text clips and paste them with one touch in any application built with Daniel Saidi coming soon 5) ShareScreenVideo.com and many more software coming soon as we are forming an alliance of software entrepreneurs called the "SaaS Growth Group" where the main goal is to help each other grow our respective revenues - - - Improved by the Social Media Post Improver + Image Generator GPT built by VincenzoBelpiede.com - Get it for free at [ChatGPT](https://lnkd.in/dDUt-AXR)

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Partiamo dal perché "Comedian" è un’opera d’arte. È arte perché creata da un artista, ma sposta l’attenzione dall’oggetto al concetto, sfidando la nostra idea di cosa sia l’arte. Non è solo una banana su un muro: è un gesto critico che mette in discussione il valore culturale ed economico degli oggetti e il sistema dell’arte stesso. Come *ready-made*, un oggetto ordinario diventa arte nel contesto giusto, quando è riconosciuto da un artista. E costa tanto perché è considerata un’opera d’arte con un alto valore economico. Il prezzo di "Comedian" non definisce la sua natura artistica; è il risultato del mercato dell’arte contemporanea. L’opera sarebbe arte anche se non costasse nulla, poiché il suo valore risiede nel concetto che rappresenta. Il prezzo riflette la percezione che il mercato ha del suo valore. Si potrebbe speculare che il prezzo iniziale fissato dalla galleria Perrotin (120.000 dollari) facesse parte del messaggio, forse per mostrare come la società assegni significato in base a fattori esterni come denaro, prestigio o il nome dell’artista. Tuttavia, il risultato d’asta di oltre 6 milioni di dollari è indipendente dall’intenzione dell’artista. La banana di Cattelan è andata all'asta a New York per oltre un milione di dollari. Essendo un’opera del 2019, se non sbaglio, la banana originale sarà ormai marcia. In altre parole, sarà stata sostituita più volte con banane fresche. Quindi, seriamente: come altre opere contemporanee con materiali deperibili, l’acquirente è responsabile della sostituzione delle parti deteriorate, probabilmente anche del nastro. Di fatto, l’acquirente finisce per sostituire completamente gli elementi fisici dell’opera acquistata. Quindi, cosa ha comprato davvero? Un concetto. Una sorta di manuale di istruzioni su come creare un’opera di Cattelan. Ma no, l’acquirente ha acquistato l’autenticità e la paternità dell’opera. Anche se chiunque può attaccare una banana al muro, solo chi possiede il certificato di autenticità di Cattelan può affermare che è "Comedian". Questo distingue l’originale da qualsiasi copia. Lo stesso principio si applica ai "ready-made" di Duchamp o alle opere minimaliste replicabili. Ciò che si acquista è l’idea dell’artista e il diritto di dichiarare quella manifestazione parte della sua visione creativa. Questo sposta il focus dall’oggetto fisico al concetto, un’idea centrale nell’arte contemporanea. Quindi, tagliamo una tela e vendiamola come arte… no, qualcuno l’ha già fatto! #art #cattelan #artist #contemporaryart #cattelan

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EXODUS is the name and the theme of the ai livestream session i exhibited in Fondazione Morra Greco during the four days of Desina Festival in Naples, Italy. In this interactive and site-specific installation, the audience passing through the room is reflected as a crowd of displaced people fleeing from their land because of war, famine and extreme weather conditions. The technology behind this installation captures the surrounding environment through a camera and returns a real-time interpretation of it which is mediated by the labile coherence of a.i. The reinterpreted images are then fed back into the environment on a projected wall. The audience moving through the space becomes an integral part and the engine of the performance itself. The final result has the role of a sentient mirror observing our reality and showing back a fleeting and mutating reflection of it, in which the audience is called to identify. The dialogue between human and machine therefore becomes an exchange, an oracular interrogation. The Sound design completing the installation has been made by layering stretched recordings of bombings and muezzin call to prayers which, also stretched, resemble the sound of alarm sirens. It is a great achievement for me to finally be able to use new tools that are part of my research to convey meanings of extreme social, political and, most importantly, human relevance. #aiart #interactive #ai #installation #interactiveart #generativeart

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Ogni tanto mi diverto a creare Prompt per fare profezie con ChatGPT/Claude (versioni paid possibilmente). Sotto ne trovate uno sul mondo del lavoro. Se avete voglia di giocare potete personalizzarlo cambiando il parametro della Industry. /PROMPT [SCENARIO] The AI is having a big impact on many established jobs. With this highly increasing speed of evolution of platforms like ChatGPT, Midjourney, Adobe Firefly, etc. some of them are most likely to be replaced. [CHATGPT ROLE DEFINITION] Market Researcher, HR Manager and Business Guru [TASK OVERVIEW] Develop a comprehensive table to analyze and predict the future of jobs in the Industry provided below, focusing on the impact of Artificial Intelligence. The aim is to identify key roles within the industry, assess the likelihood of these roles being replaced by AI technologies, and provide insights into how these changes could manifest. [FOCUS INDUSTRY] Creative Agencies and Media Industry [PRIMARY OBJECTIVE] Evaluate the impact of Artificial Intelligence on major job roles within the FOCUS INDUSTRY [INSTRUCTION TO BUILD THE OUTPUT]:  Determine the list of the most important Job Roles in the Focus Industry. Utilize existing industry reports, AI technology trends, current high speed of AI models evolution, job analysis studies and other social-cultural information to estimate the impact levels. Provide a narrative that combines data-driven insights with qualitative assessments to explain the potential transformations within each role. When possible, highlight opportunities for roles to evolve with AI advancements, focusing on augmentation rather than mere replacement. Be very honest. Process this instruction internally and go straight to the desired output below. [DESIRED OUTPUT] DO NOT ADD ANY COMMENT OR SENTENCE.  Provide directly the structured table with the following columns: Column #1 | Job Name: List of key roles within the FOCUS INDUSTRY. Column #2 | Probability of Being Replaced (%) - 1 year  Column #3 | Probability of Being Replaced (%) - 3 year  Column #4 | Probability of Being Replaced (%) - 5 year  Column #5 | Impact Description: A brief explanation covering: - Why: Factors contributing to the vulnerability or resilience of the job role to AI disruption. - What Can Happen: Potential outcomes or changes in job functions due to AI integration or replacement. [NUMBER OF ROWS] Provide at least 30 Job Titles that can be found in the focus industry. [ORDER BY] Probability of being replaced. Higher to lower.

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Pᴇʀᴄʜᴇ́ ᴜɴ sɪᴛᴏ ᴄᴜsᴛᴏᴍɪᴢᴢᴀᴛᴏ ᴇ̀ ғᴏɴᴅᴀᴍᴇɴᴛᴀʟᴇ ᴘᴇʀ ʟᴀ ᴛᴜᴀ Aᴢɪᴇɴᴅᴀ? Cʜɪᴀᴍᴀᴄɪ ᴇ ᴛᴇ ʟᴏ sᴘɪᴇɢʜᴇʀᴇᴍᴏ! https://lnkd.in/dnp5VAH3 #piuossigenocomunicazione #uxdesign #webdesign #brandidentity #logodesign #illustration #socialmediamarketing #digitalmarketing #advertising #branding #agenziadicomunicazione #digitalstrategy

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At @InvibesAdvertising, we share this passion for creating impactful experiences that captivate audiences. See our collaboration with @MovimentAltaBadia below.👇 #Invibes #Infeed #Collaboration #Creativity #DigitalAdvertising

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Today is the National Made in Italy Day. An important opportunity to think about how the excellence of Italian products should be protected, valorised and above all promoted, so that it can be increasingly better known and recognised internationally. As Parmacotto Group, we are very proud to represent the Italian food supply chain, carrying on a tradition that combines craftsmanship and innovation to offer genuine products of the highest quality. We have launched many strategic projects to extend our presence in foreign markets, keep the prestige of Made in Italy alive and bring our country's know-how to tables all over the world. The value of food export is impressive. According to Istat data on foreign trade 2023, Italian exports exceeded 21 billion euro last year, an 8% increase over the previous 12 months. It is therefore clear that alongside the economic and planning efforts that each company must make in this regard, an institutional contribution is essential to support the competitiveness of Italian companies globally. For example, through the creation of networks and business partnerships in order to facilitate access to international markets and the introduction of concrete tax relief measures to support this important work of internationalisation.

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